The story behind bluenumber

On 29 September 2015 the “blue numbers” were launched at a side-session during UN General Assembly, when world leaders gathered for the Sustainable Development Goals (SDG) Summit.

The 17 SDGs have specific targets to be achieved over the next 15 years for planetary sustainable development. These include ending poverty, stopping hunger and protecting the planet. Of relevance is Sustainable Development Goal 16.9, which aims to provide legal identity for all, including birth registration by 2030, and Sustainable Development Goal 2, which aims “to end hunger and all forms of malnutrition by 2030” and “is committed universal access to safe, nutritious and sufficient food at all times of the year”.



The Bluenumber Foundation was established by Puvan Selvanathan, from the United Nations Working Group for Business and Human Rights, in June 2015. Puvan proposed a free public registry to list anyone claiming and proclaiming a personal global identity.


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